Google Ads Performance Max: 7 Do’s and Don’ts

2022-09-16T06:41:08+00:00September 16th, 2022|

Although we've had Performance Max for some time, we're only now beginning to test its capabilities. From this, we're learning more about Google Ads campaigns and what works best. URL expansion and auto-generated video assets, for example, are two elements of Performance Max that feel rather revolutionary. Other parts seem eerily familiar, such as responsive [...]

Tips to Create A Successful PPC Campaign

2021-02-22T07:16:53+00:00September 26th, 2018|

PPC stands for pay-per-click, an effective method of internet marketing where advertisers pay a fee, every time one of their ads get clicked. It is a way of buying traffic to your site, rather than attempting to get them visits organically. PPC drives the traffic to your site by using relevant words related to the [...]

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